How CEOs decide where to deploy capital, how to return value to shareholders, and how to communicate financial performance to the market.
Key Concepts
Session Exercises
Exercise A
Capital Hierarchy
Rank the four capital levers, set tactical and strategic priorities, and map the reasoning behind your choices.
Exercise B
Our Equity Story
Read what an equity story is, then write yours — section by section, in your own words.
Previous
Session 04